Design Manifesto

My design philosophy is based on combining the best of two worlds – classic elegance and modern boldness. By focusing on minimalist design with a clear identity, perfect fit and a high-quality experience, I strive to create eyewear that not only serves a function but also enhances the wearer's lifestyle and self-confidence.

MINIMALISTIC BOLDNESS. As an eyewear designer, my philosophy is rooted in creating classic, minimalist models with a bold touch – a balance of simplicity and style that results in timeless, sleek frames. I believe that every detail should serve a purpose. Creating a frame that gives the wearer an extended sense of comfort to thrive in and perhaps even hide behind.

FOCUS ON CRAFTSMANSHIP AND DETAILS. My passion for eyewear design is driven by a commitment to craftsmanship and details. Each frame is the result of meticulous work, from concept and sketch to prototype and finished product. I strive for every detail to be perfect and contribute to the overall sense of quality.

INNOVATION AND TRADITION. While I value the traditional aspects of eyewear craftsmanship, I am also committed to innovation. By continuously exploring new materials, technologies and design methods, I can create products that are both modern and timeless.

Make it stand out

PERFECT FIT AND TACTILE QUALITY EXPERIENCE. For me, perfect fit and a tactile quality experience are crucial. Every pair of glasses I create is meticulously designed to sit comfortably on the face, ensuring pleasant wear throughout the day. For instance with different nose sizes and extra polishing on the inside of the front and temples. I like to work with fine materials to guarantee a product that not only looks good but also feels great to wear.

VARIETY AND SIZE RANGE. I always ensure that there is a clear difference between the frames in a collection. Each model has its unique character and distinctive design that makes it stand out, while maintaining the overall aesthetic of the collection's identity. Additionally, I ensure there is a range of sizes to accommodate many different face shapes, so that every customer can find a pair of glasses that feel tailor-made for them.